E-Commerce · Home Fragrance · 2026
Three in-house fragrance collections given an editorial storefront — the same commerce foundation as PataPura, in a completely different skin.
- Services
- E-Commerce / Online StoreBrand & Corporate IdentityProfessional PhotographySocial Media Content
- Headline
- Editorial storefront, live at prosperagroup.pl
- Year
- 2026
- Live site
- prosperagroup.pl
Overview
Prospera Group makes reed diffusers for homes and offices under three in-house collections — Gamma d'Oro, Rich Aroma and Eletto Essence. Products in the 18–30 zł range live or die on presentation, so the store had to sell a feeling before it sold a bottle.
The challenge
A scent can't be demonstrated online. Selling it needed the store to work like a magazine — collections introduced with their own photography and copy — while still behaving like a shop underneath, with the same payments and delivery a Polish buyer expects.
How we approached it.
Gave each collection its own stage
Gamma d'Oro, Rich Aroma and Eletto Essence each get a landing block with still-life photography and its own voice, so the range reads as three lines rather than one undifferentiated grid.
Set an editorial visual system
Cream and neutral palette, a serif display face and a single warm orange accent — calm enough that the product photography carries the page.
Kept the commerce underneath identical
The same foundation that runs PataPura: BLIK, cards, Apple Pay, Google Pay and Przelewy24, InPost shipping, 30-day returns, wishlist, search and a tabbed bestseller grid.
Built the retention loop
Blog, Instagram feed and a newsletter carrying a 10% welcome discount — repeat purchase is where a 20 zł product becomes a business.
What shipped
What's live for Prospera Group.
In-house collections online
Payment methods at checkout
Brands on one commerce platform
Returns window
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